Gedys CRM in marketing
For more teamwork and success
Generate more leads and turn them into satisfied customers - as a team with your sales team.
Generate more leads and turn them into satisfied customers - as a team with your sales team.
Depending on the company's focus, the main task for marketing is usually to generate new leads and hand them over to sales at the right moment.
If a CRM is used in marketing, this not only ensures better lead management, but also smoother collaboration with the sales team. It provides transparency, saves time and simplifies processes. It also supports marketing in working with sales and service to turn leads into satisfied customers
Bianca Hoffmann, Graphic Designer, PÖSCHL TABAK GmbH & Co. KG, about the CRM from Gedys Intraware
Offer every interested party a seamless experience by linking all data from sales, service and marketing to create an overall picture. The CRM colleague takes over the routine activities at the digital contact points and makes the team's work much easier by automating mailings, campaigns and events. With Gedys CRM in marketing, you can track the entire customer journey from prospective customer to loyal customer. You can strengthen the bond with your company with targeted campaigns using the data from the analytical CRM.
Campaigns are an important link between analytical and operational CRM in your company. Where is there still potential for growth? Which target group promises success? These are the requirements that you record in corresponding campaigns. With CRM in marketing, you focus on the buyers and their buying motives.
Define a process model for the campaign and specify key objectives. Then prepare the campaign with all the information for marketing and sales.
You can filter out your target group using analyses. Or you can have the CRM in Marketing automatically suggest a distribution group.
You send your campaign mailing to the defined target group. You transfer initial reactions to the associated campaign.
Flexibly expand your campaign with additional mailings (automatic campaigns) or events. With each additional step, you increase the number of interested parties.
Open rates and clicks show you where you are scoring points with your team and which interested parties are promising.
Your employees will be pleased to receive a list of potential customers who are fully informed and interested.
Depending on the industry, interested parties expect to meet you at events. You can achieve a great effect with events that inspire. There are no limits to your creativity when it comes to presenting your products or your company in the right light. Every type of event brings with it a wealth of tasks, regardless of whether your events take place online or offline.
Product launches and presentations
Webinars of all kinds
Conferences and meetings
Trade fairs and congresses
Workshops and training courses
Coaching, team building and incentives
Strategy meetings and general meetings
the CRM in marketing is at your side for quick and easy organization with transparent processes and automation.
Management of events, sessions and participants
Scheduling and resource planning
Correspondence with service providers and participants including templates
Search for and book rooms and speakers
Assigning tasks and checking deadlines
Cost and price calculation incl. cancelation
Check-in handling
Event calendar on the web incl. registration form
Interface to WordPress for commercial events