CRM for pharma and life science
In focus: communication with your customers
With accurate information for long-term relationships
With accurate information for long-term relationships
Due to increasing competitive pressure, it is becoming more and more important to shape the exchange of reliable information with digital technologies. Regardless of whether we are talking about key accounts, representatives, patients, doctors, pharmacists or opinion leaders: the right and regular approach is crucial for building trust, your brand awareness, brand management and gaining market share. This is linked to the need for innovation: Whether to new business areas, to new partnerships or to changing needs. Without digital data and flexible processes, you will not be competitive.
Communication plays an important key role when it comes to defending your market position in the growing pharmaceutical and life sciences market or gaining it for the first time. The Gedys CRM for pharma and life sciences supports your communication and customer management with well-structured digital files and perfect selections, even for inhomogeneous target groups. Our CRM promotes collaboration and is also available to you on mobile devices.
The mobile CRM app allows you to view all relevant data and share important information with your team while on the move. Offline use with synchronization at the next server connection saves you in the event of network interruptions.
By activating push notifications, you automatically receive news about appointments, documents or workflows on the start page of your smartphone. Without you having to open the CRM app. For example, you can find out when a customer has rescheduled an appointment. You can create, send and edit new appointments, including group appointments, directly in the CRM app.
On the one hand, pharmaceutical and lifesciencesmarketing is aimed directly at patients, and on the other at professionals such as doctors, pharmacists and pharmaceutical technical assistants. However, medical professionals in particular have little time for meetings with industry representatives. This makes digital communication channels, such as email marketing or online product presentations, all the more important.
Exert targeted influence: You can provide doctors and patients with electronic support on topics such as medication prescriptions and help by passing on targeted information, such as side effects of medication. This can be done via mailings, online conferences or chats.
Our CRM for pharma and life sciences optimally supports the work of your sales and marketing team with digital processes and data. This frees up time for more intensive customer care and increases sales in the long term.